Strategic decision making

/Strategic decision making

What are the key elements investors are looking for in your business?

2018-07-04T16:13:34+00:00

... And how to provide them with these! When a business prepares for a meeting with new investors, they often start with the balance sheet and the business plan. Just showing the financial information will not satisfy the needs of the investors. We discussed this in one of our recent webinars where [...]

What are the key elements investors are looking for in your business?2018-07-04T16:13:34+00:00

Why market intelligence is important: Common pitfalls & solutions!

2018-06-07T11:33:46+00:00

Before we dive deeper in understanding the common pitfalls of market intelligence, it is important to have a mutual comprehension of what market intelligence is. Market intelligence, as its name implies, is simply the intelligence - or information - about a business's particular market. For example, the geographic location of a business, the [...]

Why market intelligence is important: Common pitfalls & solutions!2018-06-07T11:33:46+00:00

Business insider: The role of demand management anno 2018

2018-04-16T09:53:39+00:00

One year ago, we listed some of the things that we believe would matter today in the demand management field. To our experience, we feel that our thoughts and assumptions were right! (See blogpost here) These assumptions are confirmed when we look at what industry observers envision for the future of the [...]

Business insider: The role of demand management anno 20182018-04-16T09:53:39+00:00

Breaking down organizational silos with predictive analytics

2017-10-04T15:19:32+00:00

Growing your business has never been as challenging as in today's rapid evolving environment. How to differentiate from the competition? The quest for new solutions and methods to stand out of the crowd, is never-ending. One of those methods resides in the way our organizations are set up. Our experience of working with [...]

Breaking down organizational silos with predictive analytics2017-10-04T15:19:32+00:00

Get market insights that really mean something for your business

2017-10-04T15:20:25+00:00

Many businesses use market data to support their planning and forecasting practices. They buy data from data providers, and then qualitatively make assumptions which should enhance their decision making processes. Now, how will you define if you are using the right data and if you are making the right assumptions? Right... that's quite an important aspect [...]

Get market insights that really mean something for your business2017-10-04T15:20:25+00:00

How to get marketing, sales and supply chain aligned in the digital 4.0. environment?

2017-10-04T15:20:05+00:00

About 2 weeks ago we visited a conference in the Netherlands, the annual Supply Chain Day. Listening to the keynote speakers, it was clear that all these people were facing the same types of challenges and were looking for a way forward in a changing (digital) business landscape. A landscape where challenges are [...]

How to get marketing, sales and supply chain aligned in the digital 4.0. environment?2017-10-04T15:20:05+00:00